
Especialista en Martech y Análisis de datos (Bilingüe)
- Bogotá DC
- Permanente
- Tiempo completo
- Assist in defining data requirements and facilitating integrations between key marketing platforms and our centralized data lake.
- Collaborate with data engineers and other technical teams to ensure seamless, structured data flow from tools (Sprinklr, CreatorIQ, Tubular Labs etc.)
- Maintain and optimize custom reports, dashboards, and performance metrics across marketing platforms.
- Contribute to the ongoing automation of workflows and insights delivery, leveraging built-in AI and automation capabilities where available.
- Act as a critical point of contact for a new AI-powered brand safety monitoring solution focused on influencer content.
- Support ongoing QA, logic refinement, and validation to ensure system accuracy and responsiveness.
- Monitor and support the effective use of social listening tools, ensuring volume usage is optimized and configurations align with business needs.
- Help ensure insights are based on quality inputs and that listening frameworks are well maintained.
- Ensure the integrity and performance of Power BI dashboards by performing routine QA and updates.
- Work with stakeholders to capture evolving needs and translate them into clear and insightful data visualizations.
- Build proficiency and understanding of software system APIs for future reporting automation.
- You have 5-8 years of experience in a marketing, business intelligence, or data analyst role.
- You’re comfortable working with marketing tools and data, and you enjoy figuring out how systems and workflows connect.
- You’re analytically strong, with a solid understanding of reporting best practices and automation principles.
- You have experience with data visualization tools (Power BI preferred) and are familiar with basic data modelling concepts.
- You’re detail-oriented, collaborative, and ready to jump into complex projects that involve both people and platforms.
- Familiarity with enterprise marketing tools like Sprinklr, CreatorIQ, or similar platforms.
- Experience working with APIs or data pipeline processes.
- Exposure to AI-driven tools or interest in generative AI concepts in a business setting.
- Basic knowledge of SQL, Python, or automation scripting is a plus.
- Enjoy 23 days of annual vacation to relax and find your inner Zen 🧘🏻
- You'll get your birthday off, so you can relax and celebrate in style! 🎊🥳
- Hybrid work environment 👩🏻💻
- Work at your own pace with our flexible schedule 🌟
- Exciting opportunities for professional growth! 💯
- Get ready for a rewarding opportunity! As part of this amazing role, you’ll have the chance to contribute your time and skills to a meaningful cause. Join our team and enjoy 40 hours of life-changing volunteer work each year. 🌎