Product Manager - Metabolics

Bogotá DC
Permanente
Tiempo completo

Hace 17 horas

AstraZeneca Colombia is looking for a dynamic and strategic **Product Manager - Metabolic Diseases**to join our team. This role is responsible for the development and flawless execution of marketing plans for assigned indications and products. You will collaborate with cross-functional teams, manage promotional campaigns and budgets, ensure alignment with global brand guidelines, and drive product performance in the market. Your strategic vision and creativity will be key to enhancing patient outcomes and achieving commercial success.**Key Requirements**
- Bachelor’s degree in marketing, Business, or Healthcare disciplines.
- Postgraduate degree in Marketing (preferred).
- Proven experience as a Product Manager, preferably in specialty areas (e.g., Rare Diseases, Nephrology, Hematology, Endocrinology).
- Experience in product launches and lifecycle management.
- Strong analytical skills with the ability to interpret market data and trends.
- Proactive, creative, and results-driven mindset.
- Strong communication, interpersonal, and leadership skills.
- Advanced Excel skills and fluency in English.**Main Responsibilities**
- Support the Franchise Head in defining and executing product strategies and business plans.
- Manage marketing budgets and promotional campaigns, ensuring alignment with local regulations and global brand strategy.
- Coordinate logistics and quality control for promotional materials.
- Design and implement disease awareness initiatives and continuing medical education programs.
- Conduct market research and propose innovative marketing strategies.
- Lead the development of sales tools, digital assets, CRM programs, and internal communications.
- Collaborate closely with the sales team to ensure campaign success and customer satisfaction.
- Monitor campaign performance, analyze outcomes, and propose improvements.
- Maintain strong relationships with internal teams (medical, regulatory, legal, sales, etc.) and external stakeholders (KOLs, medical societies, etc.).
- Ensure availability of commercial insights and analysis reports to support business decisions.
- Participate in field visits to understand market dynamics and support implementation of marketing actions.

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